Radio City Talk to close due to lack of listeners – reaction as axing of key Liverpool station “absolutely devastating”

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Radio City Talk

Radio City Talk is to close as owners say it is no longer financially viable, Getintothis’ Lewis Ridley on a blow to the city’s radio community.

It has been revealed today that Liverpool radio station Radio City Talk is to close.

The owners, Bauer Media, have said they “regretted to announce” that Radio City Talk would be closing in the near future.

The station originally launched in January 2008 as a full talk station, before adding music to its format 18 months later.

Bauer says a review of the station has deemed Radio City Talk to be ‘no longer viable’ and that it will be handing the licence back to Ofcom.

Graham Bryce, Managing Director of the Hits Radio Brand Networks said today: “The decision to close Radio City Talk has not been an easy one. However, as a niche service distributed in one locality, the station has unfortunately struggled to secure the level of listening to generate the revenue required to operate profitably.”

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The news has come as a blow to listeners of the station, who have continually supported Liverpool’s creative industries and launched valuable initiatives in the city.

“We’re incredibly proud of the ground-breaking, award-winning content that the team has created across the years” said Bryce: “Tackling all the important local issues as well as spearheading some ground-breaking mental health initiatives, such as Mental Health Monday.”

Many have taken to Twitter to express their disappointment at the station announcing its closure.

 

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